FROM THE FOUNDER
Welcome to December, partners!
SPOTLIGHT: PARTNER SUCCESS STORY
In this section, we will mention our partners and their successes - how they closed new clients, and their tips and tricks so you can get insights :)
SALES ENABLEMENT: RESOURCE OF THE MONTH
Featured Resource: Solvari Reactivation Case Study
What's Inside:
Problem statement clients relate to (dormant leads = lost revenue)
Specific conversion benchmarks (2-12% reactivation, 10-20% cross-sell)
Revenue calculation example
"No cure, no pay" risk elimination
How to Use It:
Look for prospects with large databases
Lead with: "Curious how many thousands we can extract from your old leads?"
Perfect for lead gen companies, aggregators, and high-volume sales orgs
Access: Partner Portal > Sales Resources > Case Studies > Solvari
INDUSTRY INSIGHTS
What's Happening in Conversational Commerce
📈 WhatsApp Business Adoption Surges 40% in Europe
Meta reported a 40% increase in WhatsApp Business API adoption across European enterprises in Q1 2025. This creates perfect conditions for partner conversations.
What This Means for You: Decision-makers are already exploring WhatsApp solutions. Your timing couldn't be better. Use our updated pitch deck highlighting European success stories to capitalize on this momentum.
FAQ OF THE MONTH
❓ "How is Net Revenue calculated for my Fee?" *
Answer: Net Revenue = actual revenue received (excluding VAT) minus directly attributable costs like:
WhatsApp messaging fees (see rate card)
AI usage fees
Third-party licenses (integrations, communication channels)
Pass-through costs invoiced by third parties
Your 10% Fee is calculated on this Net Revenue amount.
Your 10% Fee is calculated on this Net Revenue amount.
Important: Operational, sales, and overhead costs are NOT deducted—these remain Conversation24's responsibility.
Example Calculation:
Client pays €10,000/month
WhatsApp costs: €1,200
AI usage: €300
Net Revenue: €8,500
Your Fee: €850 (10% of €8,500)
*Disclaimer: This example is for informational purposes only. No rights can be derived from this calculation. For the exact terms and fee structure, please refer to your signed Partner Agreement or contact your Partner Manager for clarification.
CONTACT & SUPPORT
For support, please contact your partnership manager.
Converstion24 partnerships team.